<?xml version="1.0" encoding="utf-8"?>
<rss xmlns:wfw="http://wellformedweb.org/CommentAPI/" version="2.0" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:dcterms="http://purl.org/dc/terms/">
  <channel>
    <title>The R.C.ShortCast Podcast on podOmatic</title>
    <link>http://rcshortcast.podOmatic.com</link>
    <description>This Podcast is part of "The R.C.ShortCast" at www.shortcast.blogspot.com and is dedicated to interesting people and their ideas and projects, opinions and thoughts.</description>
    <language>en-us</language>
    <generator>podOmatic RSS Generator</generator>
    <pubDate>Thu, 05 Nov 2009 02:37:06 GMT</pubDate>
    <itunes:keywords>20,advertising,marketing,media,music,people,web</itunes:keywords>
    <itunes:subtitle>This Podcast is part of "The R.C.ShortCast" at www.shortcast.blogspot.com and is dedicated to interesting people and their ideas and projects, opinions and thoughts.</itunes:subtitle>
    <itunes:explicit>clean</itunes:explicit>
    <itunes:block>no</itunes:block>
    <itunes:image href="http://rcshortcast.podOmatic.com/mymedia/thumb/1039028/0x0_613228.jpg"/>
    <itunes:author>The R.C.ShortCast </itunes:author>
    <itunes:summary></itunes:summary>
    <itunes:category text="Technology"/>
    <atom:link type="application/rss+xml" rel="self" href="http://rcshortcast.podOmatic.com/rss2.xml"/>
    <item>
      <title>RAZZ Inc. - The second part - Mouth Off and Spread the Tone!</title>
      <description>This is the second part of an interview with Jeff Malkin, CEO and Board member of Razz Inc. a company which enables user to generate and share Razz Tones the first user generated ringtones designed for sharing with friends. Users create personalized ringtones by combining their voice with Razz sound effects and background music then send these Razz Tones to anyone and everyone. Using the Razz Mixer interface, Razz Tones are created completely from the web, no software download is necessary. Razz Tones are stored at Razz.com so users can record as many as they like, send preview links to friends, even post them to a MySpace page. Having your tone on a friend's phone is the best way to let them (and everyone else) know who is calling. Razz Tones are all about sharing so get out there and Spread the Tone!</description>
      <guid isPermaLink="true">http://rcshortcast.podOmatic.com/entry/2007-04-16T09_16_02-07_00</guid>
      <comments>http://rcshortcast.podOmatic.com/entry/2007-04-16T09_16_02-07_00</comments>
      <pubDate>Mon, 16 Apr 2007 16:16:02 GMT</pubDate>
      <dcterms:modified>2008-06-13</dcterms:modified>
      <dcterms:created>2007-04-16</dcterms:created>
      <link>http://rcshortcast.podOmatic.com</link>
      <dc:creator>The R.C.ShortCast </dc:creator>
      <itunes:keywords>2.0,cell,mobile,phones,ring,tones,web</itunes:keywords>
      <itunes:duration>258</itunes:duration>
      <itunes:explicit>clean</itunes:explicit>
      <itunes:summary>This is the second part of an interview with Jeff Malkin, CEO and Board member of Razz Inc. a company which enables user to generate and share Razz Tones the first user generated ringtones designed for sharing with friends. Users create personalized ringtones by combining their voice with Razz sound effects and background music then send these Razz Tones to anyone and everyone. Using the Razz Mixer interface, Razz Tones are created completely from the web, no software download is necessary. Razz Tones are stored at Razz.com so users can record as many as they like, send preview links to friends, even post them to a MySpace page. Having your tone on a friend's phone is the best way to let them (and everyone else) know who is calling. Razz Tones are all about sharing so get out there and Spread the Tone!</itunes:summary>
    </item>
    <item>
      <title>KTSF - The Face of the Bay Area</title>
      <description>This edition of the The R.C.ShortCast is an interview with Lisa Yokota, Marketing director at KTSF.

The KTSF story starts in 1965 when Lillian Lincoln Howell was awarded the FCC license to operate channel 26 in the San Francisco market. Her goal was to operate a station serving underserved markets. She believed that mainstream stations were not providing news and entertainment programming to non-English speakers and her intention was to have KTSF address this need. After 11 years of struggling with various obstacles, Lillian Howell was finally able to put KTSF on the air in 1976. Because there were already stations broadcasting Hispanic programming at that time, she decided to focus her efforts on the Asian market. Since then, KTSF has consistently increased its schedule of Asian programming consistent with demographic changes in the market. In 1982 the station added Filipino programming in response to increased immigration from the Philippines. By 1985 the Bay Area Vietnamese population had grown to a size where in-language programming could be added to the schedule. In the late 1990's, as the H1-B visa brought more workers to the US from Taiwan, China and India, KTSF expanded its hours of Mandarin and Hindi programming.</description>
      <guid isPermaLink="true">http://rcshortcast.podOmatic.com/entry/2007-04-12T19_29_32-07_00</guid>
      <comments>http://rcshortcast.podOmatic.com/entry/2007-04-12T19_29_32-07_00</comments>
      <pubDate>Fri, 13 Apr 2007 02:29:32 GMT</pubDate>
      <dcterms:modified>2008-06-14</dcterms:modified>
      <dcterms:created>2007-04-13</dcterms:created>
      <link>http://rcshortcast.podOmatic.com</link>
      <dc:creator>The R.C.ShortCast </dc:creator>
      <itunes:keywords>area,asian,bay,cantonese,japanese,ktsf,mandarin,tv</itunes:keywords>
      <itunes:duration>344</itunes:duration>
      <itunes:explicit>clean</itunes:explicit>
      <itunes:summary>This edition of the The R.C.ShortCast is an interview with Lisa Yokota, Marketing director at KTSF.

The KTSF story starts in 1965 when Lillian Lincoln Howell was awarded the FCC license to operate channel 26 in the San Francisco market. Her goal was to operate a station serving underserved markets. She believed that mainstream stations were not providing news and entertainment programming to non-English speakers and her intention was to have KTSF address this need. After 11 years of struggling with various obstacles, Lillian Howell was finally able to put KTSF on the air in 1976. Because there were already stations broadcasting Hispanic programming at that time, she decided to focus her efforts on the Asian market. Since then, KTSF has consistently increased its schedule of Asian programming consistent with demographic changes in the market. In 1982 the station added Filipino programming in response to increased immigration from the Philippines. By 1985 the Bay Area Vietnamese population had grown to a size where in-language programming could be added to the schedule. In the late 1990's, as the H1-B visa brought more workers to the US from Taiwan, China and India, KTSF expanded its hours of Mandarin and Hindi programming.</itunes:summary>
    </item>
    <item>
      <title>Mozilla - The Third Part - Keep On Rockin in a Free World</title>
      <description>This is the third part of an interview with John Lilly, COO and board member of the Mozilla Corporation.

Mozilla was the original code name for the product that came to be known as Netscape Navigator, and later, Netscape Communicator. Later, it came to be the name of Netscape Communications Corporation's dinosaur-like mascot. Netscape Communications Corporation holds trademarks on the names Netscape, Navigator, and Communicator; it has not yet been decided what, if any, restrictions Netscape will place on the use of those names. Now, we use the name "Mozilla" as the principal trademark representing the Foundation and the official releases of internet client software developed through our open source project.</description>
      <guid isPermaLink="true">http://rcshortcast.podOmatic.com/entry/2007-04-10T11_45_28-07_00</guid>
      <comments>http://rcshortcast.podOmatic.com/entry/2007-04-10T11_45_28-07_00</comments>
      <pubDate>Tue, 10 Apr 2007 18:45:28 GMT</pubDate>
      <dcterms:modified>2008-06-17</dcterms:modified>
      <dcterms:created>2007-04-10</dcterms:created>
      <link>http://rcshortcast.podOmatic.com</link>
      <dc:creator>The R.C.ShortCast </dc:creator>
      <itunes:keywords>2.0,firefox,mozilla,non,open,profit,source,thunderbird,web</itunes:keywords>
      <itunes:duration>235</itunes:duration>
      <itunes:explicit>clean</itunes:explicit>
      <itunes:summary>This is the third part of an interview with John Lilly, COO and board member of the Mozilla Corporation.

Mozilla was the original code name for the product that came to be known as Netscape Navigator, and later, Netscape Communicator. Later, it came to be the name of Netscape Communications Corporation's dinosaur-like mascot. Netscape Communications Corporation holds trademarks on the names Netscape, Navigator, and Communicator; it has not yet been decided what, if any, restrictions Netscape will place on the use of those names. Now, we use the name "Mozilla" as the principal trademark representing the Foundation and the official releases of internet client software developed through our open source project.</itunes:summary>
    </item>
    <item>
      <title>Yair Goldfinger is credited with the creation of Instant Messaging, the technology that has revolutionized the way we communicate on the Web.</title>
      <description>This edition of the R.C.Shortcast is the second part of an interview with Yair Golfinger. He tells us about some of his projects and his new company dotomi where his deep technology expertise in creating, personal, relevant and timely one-to-one messaging channels is now delivering to the online advertising market. Similar to the one-to-one channel of Instant Messaging, which is permission-based, timely and direct. Yair is credited with the creation of Instant Messaging (ICQ), the technology that has revolutionized the way we communicate on the Web.</description>
      <guid isPermaLink="true">http://rcshortcast.podOmatic.com/entry/2007-04-04T19_23_14-07_00</guid>
      <comments>http://rcshortcast.podOmatic.com/entry/2007-04-04T19_23_14-07_00</comments>
      <pubDate>Thu, 05 Apr 2007 02:23:14 GMT</pubDate>
      <dcterms:modified>2008-06-13</dcterms:modified>
      <dcterms:created>2007-04-05</dcterms:created>
      <link>http://rcshortcast.podOmatic.com</link>
      <dc:creator>The R.C.ShortCast </dc:creator>
      <itunes:keywords>2.0,aol,icq,people,web</itunes:keywords>
      <itunes:duration>241</itunes:duration>
      <itunes:explicit>clean</itunes:explicit>
      <itunes:summary>This edition of the R.C.Shortcast is the second part of an interview with Yair Golfinger. He tells us about some of his projects and his new company dotomi where his deep technology expertise in creating, personal, relevant and timely one-to-one messaging channels is now delivering to the online advertising market. Similar to the one-to-one channel of Instant Messaging, which is permission-based, timely and direct. Yair is credited with the creation of Instant Messaging (ICQ), the technology that has revolutionized the way we communicate on the Web.</itunes:summary>
    </item>
    <item>
      <title>If the Web would have Rock Stars, he would be one - Yair Goldfinger</title>
      <description>
This edition of the R.C.Shortcast is the first part of an interview with the instant messaging legend Yair Goldfinger, who was one of the founders of Mirabilis, the Israeli company that produced ICQ, the first instant messenger. ICQ grew virally as friends would encourage their friends to join so they could communicate to each other and changed the way people ware communicating over the internet forever. Despite Mirabilis having no revenue, AOL paid over $400 million to buy it on June 8 1998. AOL ran ICQ and AIM (AOL Instant Messenger) as independent products, which helped to create an illusion of a competitive marketplace. Mirabilis is now owned by Time Warner. The name ICQ is a play on the phrase "I seek you".</description>
      <guid isPermaLink="true">http://rcshortcast.podOmatic.com/entry/2007-04-03T10_36_58-07_00</guid>
      <comments>http://rcshortcast.podOmatic.com/entry/2007-04-03T10_36_58-07_00</comments>
      <pubDate>Tue, 03 Apr 2007 17:36:58 GMT</pubDate>
      <dcterms:modified>2008-06-18</dcterms:modified>
      <dcterms:created>2007-04-03</dcterms:created>
      <link>http://rcshortcast.podOmatic.com</link>
      <dc:creator>The R.C.ShortCast </dc:creator>
      <itunes:keywords>2.0,marketing,people,technology,web</itunes:keywords>
      <itunes:duration>209</itunes:duration>
      <itunes:explicit>clean</itunes:explicit>
      <itunes:summary>
This edition of the R.C.Shortcast is the first part of an interview with the instant messaging legend Yair Goldfinger, who was one of the founders of Mirabilis, the Israeli company that produced ICQ, the first instant messenger. ICQ grew virally as friends would encourage their friends to join so they could communicate to each other and changed the way people ware communicating over the internet forever. Despite Mirabilis having no revenue, AOL paid over $400 million to buy it on June 8 1998. AOL ran ICQ and AIM (AOL Instant Messenger) as independent products, which helped to create an illusion of a competitive marketplace. Mirabilis is now owned by Time Warner. The name ICQ is a play on the phrase "I seek you".</itunes:summary>
    </item>
    <item>
      <title>RAZZ Inc. - The first part - Lets get razzed</title>
      <description>This is the first part of an interview with Jeff Malkin, CEO and Board member of Razz Inc. which is a global publisher of entertainment software and services for mobile phones and other voice communication platforms. The Company's proprietary audio distribution channel, the Razz, enables consumers to mix sound content into their phone conversations and onto their personal web pages. Leveraging this patent-pending technology, mobile content distributors can now offer their consumers a new voice-centric entertainment service, and content owners can further monetize their branded properties. With the company's flagship mobile handset application, the Razz Player&#8482;, consumers can interject stored sound clips into live conversations, outgoing messages and voicemail. In short, the Razz provides a complete publishing and distribution solution for this new category of media: "in call entertainment".</description>
      <guid isPermaLink="true">http://rcshortcast.podOmatic.com/entry/2007-04-02T11_59_52-07_00</guid>
      <comments>http://rcshortcast.podOmatic.com/entry/2007-04-02T11_59_52-07_00</comments>
      <pubDate>Mon, 02 Apr 2007 18:59:52 GMT</pubDate>
      <dcterms:modified>2008-06-17</dcterms:modified>
      <dcterms:created>2007-04-02</dcterms:created>
      <link>http://rcshortcast.podOmatic.com</link>
      <dc:creator>The R.C.ShortCast </dc:creator>
      <itunes:keywords>2.0,media,mobile,ring,social,tones,web</itunes:keywords>
      <itunes:duration>291</itunes:duration>
      <itunes:explicit>clean</itunes:explicit>
      <itunes:summary>This is the first part of an interview with Jeff Malkin, CEO and Board member of Razz Inc. which is a global publisher of entertainment software and services for mobile phones and other voice communication platforms. The Company's proprietary audio distribution channel, the Razz, enables consumers to mix sound content into their phone conversations and onto their personal web pages. Leveraging this patent-pending technology, mobile content distributors can now offer their consumers a new voice-centric entertainment service, and content owners can further monetize their branded properties. With the company's flagship mobile handset application, the Razz Player&#8482;, consumers can interject stored sound clips into live conversations, outgoing messages and voicemail. In short, the Razz provides a complete publishing and distribution solution for this new category of media: "in call entertainment".</itunes:summary>
    </item>
    <item>
      <title></title>
      <description>&lt;a href="http://www.podcastalley.com/"&gt; My Podcast Alley feed!&lt;/a&gt; {pca-f53830417b7ff5d287838b6d618626a0}</description>
      <guid isPermaLink="true">http://rcshortcast.podOmatic.com/entry/2007-03-24T21_21_29-07_00</guid>
      <comments>http://rcshortcast.podOmatic.com/entry/2007-03-24T21_21_29-07_00</comments>
      <pubDate>Sun, 25 Mar 2007 04:21:29 GMT</pubDate>
      <dcterms:modified>2008-03-22</dcterms:modified>
      <dcterms:created>2007-03-25</dcterms:created>
      <link>http://rcshortcast.podOmatic.com</link>
      <dc:creator>The R.C.ShortCast </dc:creator>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>no</itunes:explicit>
      <itunes:summary> My Podcast Alley feed! {pca-f53830417b7ff5d287838b6d618626a0}</itunes:summary>
    </item>
    <item>
      <title></title>
      <description>&lt;a href="http://technorati.com/claim/r24vbw9re5" rel="me"&gt;Technorati Profile&lt;/a&gt;</description>
      <guid isPermaLink="true">http://rcshortcast.podOmatic.com/entry/2007-03-24T17_03_44-07_00</guid>
      <comments>http://rcshortcast.podOmatic.com/entry/2007-03-24T17_03_44-07_00</comments>
      <pubDate>Sun, 25 Mar 2007 00:03:44 GMT</pubDate>
      <dcterms:modified>2008-03-22</dcterms:modified>
      <dcterms:created>2007-03-25</dcterms:created>
      <link>http://rcshortcast.podOmatic.com</link>
      <dc:creator>The R.C.ShortCast </dc:creator>
      <itunes:keywords></itunes:keywords>
      <itunes:explicit>no</itunes:explicit>
      <itunes:summary>Technorati Profile</itunes:summary>
    </item>
    <item>
      <title>Mozilla - The Second Part - An open source community of developers and testers.</title>
      <description>This is the second part of an interview with John Lilly, COO and board member of the Mozilla Corporation.

Mozilla.org - The Mission

Netscape Communications made two important announcements on January 23rd, 1998:

    * First, that the Netscape Communicator product would be available free of charge;
    * Second, that the source code for Communicator would also be free. 

On March 31st, the first developer release of the source code to Communicator was made available.


</description>
      <guid isPermaLink="true">http://rcshortcast.podOmatic.com/entry/2007-03-23T12_52_44-07_00</guid>
      <comments>http://rcshortcast.podOmatic.com/entry/2007-03-23T12_52_44-07_00</comments>
      <pubDate>Fri, 23 Mar 2007 19:52:44 GMT</pubDate>
      <dcterms:modified>2008-06-16</dcterms:modified>
      <dcterms:created>2007-03-23</dcterms:created>
      <link>http://rcshortcast.podOmatic.com</link>
      <dc:creator>The R.C.ShortCast </dc:creator>
      <itunes:keywords>2.0,web</itunes:keywords>
      <itunes:duration>263</itunes:duration>
      <itunes:explicit>clean</itunes:explicit>
      <itunes:summary>This is the second part of an interview with John Lilly, COO and board member of the Mozilla Corporation.

Mozilla.org - The Mission

Netscape Communications made two important announcements on January 23rd, 1998:

    * First, that the Netscape Communicator product would be available free of charge;
    * Second, that the source code for Communicator would also be free. 

On March 31st, the first developer release of the source code to Communicator was made available.


</itunes:summary>
    </item>
    <item>
      <title>Mozilla - The First Part - Keep On Rockin in a Free World</title>
      <description>This is the first part of an interview with John Lilly, COO and board member of the Mozilla Corporation.</description>
      <guid isPermaLink="true">http://rcshortcast.podOmatic.com/entry/2007-03-19T11_45_43-07_00</guid>
      <comments>http://rcshortcast.podOmatic.com/entry/2007-03-19T11_45_43-07_00</comments>
      <pubDate>Mon, 19 Mar 2007 18:45:43 GMT</pubDate>
      <dcterms:modified>2008-06-19</dcterms:modified>
      <dcterms:created>2007-03-19</dcterms:created>
      <link>http://rcshortcast.podOmatic.com</link>
      <dc:creator>The R.C.ShortCast </dc:creator>
      <itunes:keywords>computer,firefox,lilly,marketing,mozilla,thunderbird,tube,viral,you</itunes:keywords>
      <itunes:duration>227</itunes:duration>
      <itunes:explicit>clean</itunes:explicit>
      <itunes:summary>This is the first part of an interview with John Lilly, COO and board member of the Mozilla Corporation.</itunes:summary>
    </item>
  </channel>
</rss>
